Interest in cryptocurrencies in Google Trends has fallen to a one-year low

According to Google Trends, global interest in the topic of cryptocurrency has dropped to a one-year low of just 27 points out of 100. This indicates a noticeable cooling of retail investors' attention to the digital asset market after a series of crashes and volatile periods during 2025.

The lowest value of interest — 25 points — was recorded at the end of April, when the price of bitcoin dropped to $ 76,000 after US President Donald Trump announced new import duties. Analysts attribute the current decline in interest to the aftermath of the October 10−11 market crash, when more than $ 19 billion worth of positions were liquidated due to panic selling.

Mario Naufal, a well-known trader, noted that there is an almost complete lack of activity on the market among retail investors, while large players refrain from opening new positions. This trend is also confirmed by the Fear and Greed Index, which has been in the extreme fear zone for more than two weeks, at 24 points.

An analyst under the pseudonym Darkfost believes that «the investor consensus has shifted to the bearish side,» but reminds us that such phases often precede trend reversals. Similar dynamics were observed in 2024−2025, when the market recovered after long downturns. At the same time, the expert called for caution: «Even if the indicators suggest a possible rebound, patience is the key during a prolonged decline.»

Despite the pessimism, some analysts, including those from Bitwise and Grayscale, predict that 2026 could be a period of new historical highs for bitcoin. In their opinion, the current consolidation phase creates the preconditions for a market recovery in the medium term.