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The UAE has developed the most expensive NFT brand

10:27 am, June 20, 2022

Emirates Post Group, the postal service of the United Arab Emirates, has designed the world’s most expensive postage stamp to celebrate the country’s 50th anniversary. Each physical stamp in the collection has its own NFT counterpart.

According to the CEO of the postal group Abdul Al Ashram, 4 stamp collections will be launched in total. The most expensive is the «Golden Jubilee 2021», which costs AED 2021 ($ 550) — each stamp contains 1 gram of gold. The other three collections are relatively inexpensive and cost about AED 250 ($ 68) for each NFT stamp.

«This is definitely part of a broader strategy and blockchain will be the key to many projects at Emirates Post,» Abdul Al Ashram emphasized. Blockchain has become an important part of the UAE’s business strategy over the past year. Thus, some hotels in the UAE already accept payments in cryptocurrencies, and VIP real estate is sold for bitcoins. Women have many advantages in the cryptocurrency sector of the United Arab Emirates: Abu Dhabi will provide free crypto domains to all women living there.

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