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Another fashion week was held in Miami in the virtual metaverse
As part of Miami Fashion Week, fashion designers showed their collections in the metaverse. During MFW, which took place from May 31 to June 5, several projects were launched in Decentraland (a decentralized virtual social platform on the Ethereum blockchain).
L’Atelier store was opened in the virtual residence of Fashion Street Estate, owned by Metaverse Group, where everyone could come during the event. Everyone could register for the WhiteList (a list whose members have the right to be the first to purchase a new non-fungible token) NFT The Key, which is expected to be released this year. It is expected to provide benefits in both the virtual and real worlds.
This is not the first fashion event in the meta universe. Metaverse Fashion Week took place in late March. Back then, the event was entirely virtual and was attended by more than 70 brands, artists, and designers. Two months later, in May, the largest local crypto exchange BTC Markets presented NFT dresses at the Australian Fashion Week.